Zain wanted high visibility and real user engagement around its 10th anniversary.
Rather than run a standard unit, we built a custom interactive banner. The user is prompted to draw over a set of dots to complete a word, and once they do, they are taken through to the original message.
5,728 engagements, an engagement rate of 12.45%.
The banner ran to 2,936,620 impressions and 46,043 clicks at a 1.58% CTR. It recorded 5,728 engagements, an engagement rate of 12.45%.