Push-ad notifications drive qualified users to engage with a brand. The message or offer goes directly to a user’s device, instantly, even when they are not browsing.
Retargeting can be combined with the other targeting settings so the ad is shown only to the segment that converts. Delivery runs across top premium publishers in the MENA region, and reporting is instant for impressions, clicks and costs at every targeting level.
The format is viewable, brand safe and fraud free by design. Ford Trucks used push notifications alongside IAB banners on a campaign optimized towards leads, which delivered 350 of them from 2,980,548 impressions.